The Top Ads feature helps you identify your highest-performing ad combinations and relaunch them with just a few clicks. This guide covers how to use Top Ads to find winners and how to leverage AI Suggestions for untested combinations.
Accessing Top Ads
Click Top Ads in the left navigation menu. AdStellar pulls in all your ad data from your imported campaigns and organizes it by landing page, showing every website URL you've driven traffic to.
Finding Your Top Performers
When you click on a landing page, AdStellar analyzes all the ads you've run to that specific URL and surfaces your top-performing combinations.
What you'll see for each ad:
Complete targeting information (interests, lookalike audiences)
Ad creative (image or video)
Copy and headline
Call-to-action button
Performance metrics
Sorting and Filtering
To find your best ads quickly:
Set your date range (e.g., last 30 days, or all time)
Sort by results (high to low) to see top performers first
Set a minimum spend threshold (e.g., $50 or $100) to filter out ads without enough data
Click Apply
This filters out low-spend ads and shows you only the combinations that have meaningful performance data.
Why This Matters
In media buying, you often want to relaunch ads that are working well or have worked well in the past. The Top Ads feature gives you a complete picture of what's driving results: the targeting AND the creative together.
You can:
See exactly which interest targeting or lookalike audiences performed best
View the full ad preview on the right side
Understand clearly what's working versus what isn't
Relaunching Top Ads
When you find an ad combination you want to run again:
Click Add to Draft below the ad
AdStellar creates a new draft with everything pre-configured
Click into the draft to enter the campaign launch experience
Review the setup (it's already built out for you)
Click one or two more buttons to go live on Meta
This makes relaunching proven winners incredibly fast. You can also make small adjustments before launching if needed.
AI Suggestions: Untested Winning Combinations
Navigate back to the Top Ads section and click into AI Suggestions. This feature identifies winning elements from across your campaigns and combines them into new ad variations you haven't tested yet.
How It Works
AdStellar scores every element of your ads:
Creatives (e.g., 4.6 out of 10)
Headlines (e.g., 5.9 out of 10)
Audiences
Copy
Call-to-action buttons
Then it looks across all your imported campaigns and finds high-performing elements that haven't been used together. For example:
A headline from Campaign A
A creative from Campaign B
An audience from Campaign C
AdStellar combines these into a recommended new ad combination.
Launching AI Suggestions
Each suggestion shows you:
The audience being used
The call-to-action
Primary text
Headline
Creative
Individual element scores
To test a suggestion:
Click Add to Draft
Launch the campaign to Meta
Your new ad can be live within minutes
Continuous Optimization
AI Suggestions updates continuously. As you launch new ads and they flow into AdStellar, the system analyzes the fresh data and builds new untested combinations for you to try.
This eliminates the manual work of:
Digging through Ads Manager data
Figuring out which audiences performed best
Manually duplicating and combining elements
Spending hours building new test variations
Spend time exploring the Top Ads feature and regularly check AI Suggestions for new combinations. These untested variations, built from your proven winning elements, could end up being your best-performing campaigns yet.